Outcomes, not outputs

December 12th, 2012
Written by Mark
@MarkFairbanks

Our culture is enamored with claiming success by getting a task done. Or hitting a predetermined target. If we can move it from the in box to the out box, victory is declared. If the “expectations market” has been addressed, we can breathe a sigh of relief. The reason we do this is because this is how everyone else does it, and how it’s always been done. We focus on tasks. And while tasks are not always easy to perform, the act of doing them is easy to understand.

What we need to do is think, plan, and create for an outcome.
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4 weeks on an island

December 6th, 2012
Written by Mark
@MarkFairbanks

On Sunday, November 18th, the day we completed the four week pilot program for Islands of Brilliance, a learning workshop developed for children with Autism Spectrum Disorder (ASD). This is the story of how it went, and what we learned. Continue reading

Your business needs social media.

December 3rd, 2012
Written by Cindi
@deziner

We hear it all the time, the absolute requirement of social media for a successful business. It may be an important part… but only after a few other things are thought through and taken care of. Continue reading